PRowl Public Relations 

• Acted as the liaison between the client and account associates

 

• Assigned and edited account associates' work including:​ 

  • Press releases and pitches​

  • Weekly social media series posts for Twitter, LinkedIn, and Instagram:

    • Minor Monday - spotlighted students with a minor in the​ department

    • Faculty Friday - featured faculty members within the department

    • Faculty Achievements - posts highlighted DAPR faculty's industry achievements 

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• Created new social media series:

  • ​News Roundups - weekly compilations of advertising and public relations industry news 

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• Collaborated on social media calendar for promotion of Senior Showcase